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About Us

Sandi Phoenix

Sandi is the founding company director and Principal Facilitator at the Phoenix Cups. Her framework, The Phoenix Cups, has revolutionised how teams view each other’s behaviour. The approach provides a framework for how to understand and respond positively to differences and conflict.

The Phoenix Cups adds a new perspective to understanding each other and learning to work and live in harmony together. Sandi started studying Psychological Science in 1998, and has many years’ experience collaborating with staff and teams to support positive relationships and partnerships. She is highly regarded nationwide as a speaker, coach, mentor and Professional Development facilitator. 

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Christopher Phoenix

Christopher Phoenix is a working father, and the co-author of the Phoenix Cups book. He tours Australia and beyond delivering the Phoenix Cups model through a highly entertaining Workplace Well-being workshop and keynote presentation.

He has appeared on Australia’s most popular national morning television show Sunrise, has featured as the Commonwealth Bank’s Australian of the Day, been interviewed on national radio station Triple M, and has been the subject of numerous national and international newspaper articles.

To book your team in for a workshop, or for an unforgettable keynote presentation, Contact Us now.


"Loved learning about the Phoenix Cups... everyone needs this in their life!"

"I can't recommend them highly enough; everyone should be a "PHOENIX CUPS" supporter.
The program they offer will change the world of everyone involved for the better."

"It was amazing!! Absolutely loved it and will put it to good use first personally and professionally!! thank you so much!" 

"This model, The Phoenix Cups, is a true gift."

"Great, amazing, challenging and mindbogglingly wonderful."

"Brilliant. Such great content. Practical application of psychology in our everyday life and relationships - so good."

"This will change my parenting forever. Thank you."

"Could not recommend this more highly. Loved it!"